I am not sure when the commercials took hold in my brain but after nearly 2 years of seeing Apple put on different “Mac vs. PC” commercials, I decided to go to YouTube.com to find more of those “Mac vs. PC” commercials to view.
Can you imagine that? I actually went out of my way to go view MORE commercials! I guess the ads appeal to two sides of me: the techno-geek and the entrepreneurial marketing sides.
I have long listened to both the PC and Mac sides fight for their side. I personally use the PC and Windows XP simply because there are so many more hardware and software options to choose from. Yes, I admit I have had my share of of PC and Windows problems over the years. But, at the end of the day, it is very much in the majority and well supported.
In any case, I don’t have a lot of emotion either way. However, I found it interesting that there were some very negative comments regarding the same commercials I found quite funny and charming. I know the commercials are supposed to be in favor of Macs. Duh, it was made by Apple. And yet, some of the PC-mongers are bent out of shape because they think the commercials are “malicious” and “hateful”. Are you kidding me?
Yes, there are friendly jabs at the PC but I found them to be honest and truthful. What I like about the commercials…. it is consistent, simple, and humorous. It doesn’t take itself too seriously. As a student of marketing, I thought it was genius.
According to Wikipedia, there are 3 dozen versions of the “Mac vs. PC” commercials. Yikes, that is a long series of commercials. I think through YouTube.com, I saw at least 20 of them.
Anyhow, here is a batch of 15 short commercials from YouTube.com. (The videos were deleted from YouTube. You can do a search on “mac vs. pc commercials” to find samples to watch)
Do you agree with me that they are funny and charming commercials? Or do you really think, they are truly “hateful, malicious, and offensive”?