Matthew Chan & Wes Weaver discuss The Investors Roundtable Project. Guest Host Tony Centavo discusses his experience within The Investors Roundtable.
Category Archive: Publishing
Jan 20
How to Stop Using Stock Photos & Boycott the Stock Photo Industry
Because of my personal distaste and dismay of the Stock Photo industry which started with the Getty Images Extortion Demand Letter, I have taken steps to personally boycott the Stock Photo Industry and advocate not using stock photos altogether. The stock photo industry seems to be rapidly consolidating into two companies: Getty Images and Corbis, …
Jun 05
Book Testimonial for “TurnKey Publishing” by Marsha Friedman, CEO of EMSI
This was first posted on the “TurnKey Publishing Blog” ====== Marsha Friedman, CEO of EMSI (public relations) was kind enough to provide a nice testimonial of my book, “TurnKey Publishingâ€. I greatly appreciate her kind words and her support. ====== Matthew Chan’s choice of title, TurnKey Publishing, is perfect in describing the contents of his …
Oct 30
Taking On Simon & Schuster’s Vook Format
This was first posted on The TurnKey Publisher’s Blog. === The idea of incorporating video with the book and ebook is a good one. The idea of tying in Social Media into books is also a good one. However, from what I have seen from the Simon & Schuster “sample†vook, it is offensive to …
Sep 24
Upcoming visit to Webster University Alumni & Faculty Authors Book Signing & Reception
As an MBA alumni who became an author, I have been invited by Webster University to attend the Webster University Alumni & Faculty Authors Book Signing & Reception in St. Louis, MO on October 9, 2009. When I attended Webster University for my MBA well over a decade ago, I did the academic work at …
Sep 24
Internet Radio Interview by Publicist Joanne McCall
This was first published on The TurnKey Publishing Blog. === On Friday, September 25 at 2:30pm EST, I will be interviewed by publicist Joanne McCall on her Internet radio show about my publishing experiences and the TurnKey Publishing brand philosophy. The program will be 30-minutes long. I am looking forward to this fun experience.
Sep 21
Introduction to Educational Marketing
This was first published on The TurnKey Publishing Blog. === As the names implies, educational marketing is a specific type of marketing where you engage potential customers and clients through education and consultation. It is about taking a leadership but also an expert, instructional, and training role in engaging customers and clients. Done well, it …
Sep 20
The Essentials of Credibility Marketing
This was first published on The TurnKey Publishing Blog. === Despite what you might have heard, credibility marketing is about marketing your brand, company, mission, and yourself. Credibility marketing is not about directly promoting your products and services. And it is certainly not about the hard and quick sell. Credibility marketing is about investing and …
Aug 14
The Emergence of CEO Publishing
This was first posted on The TurnKey Publishing Blog. === With the recent and tremendous growth of independent publishers, a newly emerging niche of independent publishing is CEO Publishing. CEO Publishing, as the name implies, is a specialized form of business publishing that is focused on CEOs. CEO has traditionally stood for “Chief Executive Officerâ€. …
Aug 06
TurnKey Publisher Book Series Reviewed by Midwest Book Review
This was first posted on “The TurnKey Publishing Blog”. ==== I had almost forgotten I had submitted to Midwest Book Review copies of my newest books “TurnKey Publishing” and “The TurnKey Publisher’s Audio Publishing Handbook”. I am happy to announce they did a favorable write-up for the two books. I thank Midwest Book Review for …