{"id":313,"date":"2008-05-30T22:24:24","date_gmt":"2008-05-31T03:24:24","guid":{"rendered":"https:\/\/matthewchan.com\/?p=313"},"modified":"2008-05-30T22:24:24","modified_gmt":"2008-05-31T03:24:24","slug":"finished-attending-ibpas-publishing-university-conference","status":"publish","type":"post","link":"https:\/\/matthewchan.com\/?p=313","title":{"rendered":"Finished Attending IBPA’s Publishing University Conference"},"content":{"rendered":"

It has been an exhausting 4-days since my arrival into Los Angeles to attend the IBPA’s (Independent Book Publishers Association) 2008 Publishing University Conference.\u00a0 It was a great 3-day experience taking in the variety of experiences and information shared.\u00a0 I think there must have been nearly 300 people including staff, speakers, attendees, and guests.\u00a0 The one thing that persistently shows up is how little business sensibilities most wannabe authors have.\u00a0 Most are so desperate to become authors, they throw their promotional stuff to everyone and anyone.<\/p>\n

I have to admit even I was overwhelmed with some of the new information and distinctions that were presented especially in the area of media and public relations. I met some important people and contacts that might be instrumental to some changes I plan on making to my publishing business in the months to come.<\/p>\n

The full impact of what I got out of IBPA’s Publishing University will linger until after I get back.\u00a0 Fresh off of that 3-day conference, I have just begun my next 3-day run at the 2008 Book Expo America<\/a><\/strong>.\u00a0 It has been 6 years since I attended this huge industry event.\u00a0 I think I waited 2 years too long to come back.\u00a0 I won’t make that mistake again.<\/p>\n

My feet is sore.\u00a0 I have had three 11-hour days.\u00a0 Today, I put in a light 9-hours and so I have a chance to update this blog.\u00a0 I can do some reading and catch up on some work in my hotel room.<\/p>\n","protected":false},"excerpt":{"rendered":"

It has been an exhausting 4-days since my arrival into Los Angeles to attend the IBPA’s (Independent Book Publishers Association) 2008 Publishing University Conference.\u00a0 It was a great 3-day experience taking in the variety of experiences and information shared.\u00a0 I think there must have been nearly 300 people including staff, speakers, attendees, and guests.\u00a0 The […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[38,17],"tags":[],"class_list":["post-313","post","type-post","status-publish","format-standard","hentry","category-conventions-events","category-seminars","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p927L-53","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":475,"url":"https:\/\/matthewchan.com\/?p=475","url_meta":{"origin":313,"position":0},"title":"Webster University Alumni Association Adds Books to Alumni Authors Program","author":"Matthew Chan","date":"June 30, 2009","format":false,"excerpt":"Last week, Mary Krchma of Webster University's Alumni Programs unexpectedly contacted me via email asking if I was interested in submitting my titles to their Alumni Authors Program.\u00a0 Being a graduate of Webster University, I was eligible for this benefit. I asked her how she found me and how she\u2026","rel":"","context":"In "Publishing"","block_context":{"text":"Publishing","link":"https:\/\/matthewchan.com\/?cat=2"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":274,"url":"https:\/\/matthewchan.com\/?p=274","url_meta":{"origin":313,"position":1},"title":"Why I Regard Myself a Publisher More Than an Author","author":"Matthew Chan","date":"January 20, 2008","format":false,"excerpt":"This article is one I have long thought I needed to write and clearly express my \"official position\" as to why I regard and identify myself as a Publisher more than I do as an Author. First off, I have no negative feelings attached to the title of being an\u2026","rel":"","context":"In "Audio Programs"","block_context":{"text":"Audio Programs","link":"https:\/\/matthewchan.com\/?cat=33"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":275,"url":"https:\/\/matthewchan.com\/?p=275","url_meta":{"origin":313,"position":2},"title":"Customized Education and Modular Learning","author":"Matthew Chan","date":"January 20, 2008","format":false,"excerpt":"In my prior article, I wrote about my larger role and responsibilities as a Publisher for Ascend Beyond Publishing. I continue on that article by sharing the educational model I am employing in my publishing business. Many years ago, when I was a Technical Trainer and Technical Instructor of advanced\u2026","rel":"","context":"In "Audio Programs"","block_context":{"text":"Audio Programs","link":"https:\/\/matthewchan.com\/?cat=33"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":315,"url":"https:\/\/matthewchan.com\/?p=315","url_meta":{"origin":313,"position":3},"title":"Returning from 2008 Book Expo America in Los Angeles","author":"Matthew Chan","date":"June 4, 2008","format":false,"excerpt":"I just returned from over a week-long adventure in Los Angeles that included the huge 2008 Book Expo America in Los Angeles.\u00a0 This event followed the 3-day IBPA's Publishing University also in the same city. The last time I attended Book Expo America was in 2002 in NYC.\u00a0 It was\u2026","rel":"","context":"In "Conventions & Events"","block_context":{"text":"Conventions & Events","link":"https:\/\/matthewchan.com\/?cat=38"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/matthewchan.com\/wp-content\/uploads\/2008\/06\/bea-logo-150x24.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":533,"url":"https:\/\/matthewchan.com\/?p=533","url_meta":{"origin":313,"position":4},"title":"The Essentials of Credibility Marketing","author":"Matthew Chan","date":"September 20, 2009","format":false,"excerpt":"This was first published on The TurnKey Publishing Blog. === Despite what you might have heard, credibility marketing is about marketing your brand, company, mission, and yourself. Credibility marketing is not about directly promoting your products and services.\u00a0 And it is certainly not about the hard and quick sell.\u00a0 Credibility\u2026","rel":"","context":"In "Business Affairs"","block_context":{"text":"Business Affairs","link":"https:\/\/matthewchan.com\/?cat=27"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":278,"url":"https:\/\/matthewchan.com\/?p=278","url_meta":{"origin":313,"position":5},"title":"Accelerated Publishing is a Part of TurnKey Publishing","author":"Matthew Chan","date":"January 24, 2008","format":false,"excerpt":"As the first new titles are being designed, written, and developed for the upcoming TurnKey Publishing series, a concept I will be discussing and describing is Accelerated Publishing. Essentially, I will be describing how to develop a system to turn an idea and concept to a finished product within a\u2026","rel":"","context":"In "Publishing"","block_context":{"text":"Publishing","link":"https:\/\/matthewchan.com\/?cat=2"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"builder_content":"","_links":{"self":[{"href":"https:\/\/matthewchan.com\/index.php?rest_route=\/wp\/v2\/posts\/313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/matthewchan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/matthewchan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/matthewchan.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/matthewchan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=313"}],"version-history":[{"count":0,"href":"https:\/\/matthewchan.com\/index.php?rest_route=\/wp\/v2\/posts\/313\/revisions"}],"wp:attachment":[{"href":"https:\/\/matthewchan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/matthewchan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/matthewchan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}